Create A Custom Recruiting Playbook For Your Business
Build your company’s Recruiting Operating System—white-labeled, customized, and installed with your leadership team so recruiting becomes repeatable, measurable, and consistent.
Build Your Own Company Recruiting Campaign Playbook
The Strategic Recruiting Playbook White-Label Program is designed for mortgage industry executives who are serious about growth and ready to invest in building a repeatable recruiting system that works.
Jim McGrath and his team work directly with sales executives and business owners to develop a tailored Recruiting Campaign Playbook that reflects your brand, culture, and goals.
This isn’t a one-size-fits-all solution. We take a deep dive into your hiring challenges, value proposition, and leadership vision to build a strategic recruiting engine you can rely on.
- Custom-built for your business
A playbook that mirrors your market, team structure, hiring profile, and leadership expectations.
- Powered by proven headhunter strategies
Recruiting campaigns, messaging, and courtship structure built from real recruiting outcomes—not theory.
- Delivered with hands-on coaching and support
Your leadership team doesn’t just receive it—you learn how to run it.
Who This Is For
This program is ideal for sales leaders who want more than tips. You’ll walk away with a complete recruiting campaign plan, messaging templates, a structured courtship process, and training for your leadership team.
- Mortgage executives and owners
Building a recruiting engine that supports expansion without relying on outside recruiters.
- Regional and branch leadership teams
Needing structure, accountability, and consistent execution across markets.
- Sales leaders tired of “random recruiting”
Ready to install a system your team can follow, improve, and repeat.
What You’ll Get
- A fully customized Recruiting Campaign Playbook
Branded and built for your team, with plug-and-play resources tailored to your market, hiring goals, and sales strategy.
- Executive coaching and support
Work side-by-side with Jim and our recruiting pros to map out your plan, train your team, and drive adoption.
- On-the-job implementation
We don’t just hand you a playbook—we show you how to use it so your team can run effective recruiting campaigns from day one.
By the end of the program, your leadership team will have the tools, confidence, and structure to attract and hire the right people—without relying on outdated methods or outside recruiters.
This is more than a coaching program. It’s your Recruiting Operating System, fully branded and ready to power your next phase of growth.
What’s Included
Private Coaching Program
- 30 Private Sessions with the Hiring Team
Weekly 60-minute recorded coaching sessions with Jim McGrath (30 total).
- Custom Recruiting Campaign Planner
A step-by-step playbook tailored to your company, brand, and goals.
- Session Action Plans
Each session ends with a clear Call-to-Action to implement in your recruiting campaign.
- Blind-Date Interview Support
Jim conducts initial interviews with top candidates to qualify them for second-round conversations.
- Ongoing Accountability Coaching
One-year access to expert advice, feedback, and interview scenario support.
- Prospect Pipeline Generation
A pipeline of 500 validated loan officers aligned with your hiring profile.
Bonus Tools
eLearning Recruiting Playbook
- Self-Paced eLearning Recruiting Playbook
Master the full recruiting journey—attract, court, and hire top Loan Officers on your own schedule.
- 18 On-Demand Recruiting Modules
Proven headhunter strategies and systems to manage the full recruiting process.
- 120+ Step-by-Step Lessons
Detailed play-by-play instructions to recruit like a pro.
- Call-to-Action Exercises
Every lesson includes an action step you’ll turn into a custom play for your Recruiting Playbook.
- Cheat Sheets & Checklists
Downloadable resources for quick reference and easy execution.
- Customizable Recruiting Scripts
Proven outreach and interview scripts you can tailor to your voice and market.
Coaching Takeaways
- Install a candidate-centric recruiting process
Improve your recruitment process and attract stronger talent by running a structured courtship that keeps candidates engaged.
- Build a real plan to recruit the right people
Refine your hiring profile, clarify your value proposition, and turn recruiting into a weekly leadership discipline.
- Create consistency across your leadership team
Interactive sessions that encourage dialogue and questions, with coaching customized to your team’s needs and market realities.
- Strengthen closing and commitment
Learn closing tactics that protect momentum, reduce drop-off, and increase commitment from the right candidates.
- Lead with confidence and repeatability
Turn recruiting into an operating system your team can run—again and again—without relying on outdated tactics.








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